Howard Hughes Corporation
Howard Hughes, a property development and hospitality company was in need of a sharper image as well as some practical digital tools for their entire workforce.
I worked with Howard Hughes Corporation to rebrand the company by developing a consistent tone of voice and visual identity, and an internal BPM tool and employee intranet to improve communication and collaboration within the organization. The project was successful in creating a strong, cohesive brand and improving internal efficiency.
SUMMARY
ROLE
Design Director
TIMELINE
2019-2020
INITIATIVES
Corporate Rebrand
Internal BPM tool
Employee intranet
TOOLS
Adobe XD
Appian
Illustrator
Jira
